Frances Kiradjian
Frances Kiradjian has been one of the one most influential leaders in innovating the travel and hospitality industries for nearly four decades. Her experience spans from hotel booking technology, to third party travel programs to radical and advanced marketing strategies. Frances was an integral part to the groundbreaking systemic change of the way people traveled which led to the contemporary boutique movement. She started her career handling some of the country's largest companies for CWT (Carlson Wagonlit Travel) such as Disney and Toyota. From there she created a hotel marketing program called CCRA and sold it 15 years later to create the BLLA which launched in 2009 (Boutique Lifestyle Lodging Association which recently changed to Boutique Lifestyle Leaders Association to support the growth of the boutique community into other verticals such as boutique restaurants/bars/retail/ coffee houses/galleries). The organization has grown globally and currently has a list of more than 10,000 boutique properties who have been verified and authenticated. The websites of the BLLA include blla.org, stay-boutique.com, boutiquemoneygroup.com and bllaevents.com. Boutique Money Group connects developers and investors and wholeheartedly finds solutions for hotel owners and operators.
Fran’s LinkedIn Page